Packages
— PROJECT NAME
LA Fruit Club
— ROLE
Creative Direction
Graphic Design
Branding
— DATE
2022
GOALS
• Vibrant
• Trendy Los Angeles style
• Monochromatic
• Simple, Clean
• Visually Striking
This project called for a full branding package for LA Fruit Club, a trendy Los Angeles eatery specializing fresh fruits and healthy snacks.
.ERTH.
2020
• Fun
• Fresh
• Natural
• Unisex
• Approachable
• Mass Market Appeal
This project called for a full branding line and packaging for .ERTH. cosmetics. This line featured moisturizing cream, as well as a CBD roll-on.
A Beauty Enthusiast
2021
• Refined
• Classic
• Luxury
• Feminine
• Clean
This project called for a Logo branding package for A Beauty Enthusiast, an upscaled hair salon specializing in curls.
Herbs
• Contemporary
• Hip
• Californian
• Colorful
This project called for a Full branding package for Herbs, a chic Los Angeles Cannabis dispensary.
St Andrew Coffee INC.
• Urban
• Street-art-inspired
• Modern
• Youthful
This branding and packaging project was for St. Andrew Coffee, an exciting and vibrant branding project, with an edgy aesthetic, and urban sensibility.